How Total Wine Is Recharging Its Loyalty Strategy With An Omnichannel Focus

Thursday, November 5, 2:00pm - 2:45pm (EST)

Time shown in-05:00 America, New York

As the largest independent fine wine retailer in the U.S., Total Wine & More operates 225 stores across 25 states. When COVID-19 hit, most of the stores stayed open, but the customer experience needed to change quickly to adapt to the new normal.

During this #RIC20 Encore Series session on November 5 at 2 PM ET, you'll find out how Total Wine & More reset its strategies around loyalty, communications and fulfillment by focusing on:

• Enhancing collaboration among internal business stakeholders;
• Creating a stronger focus on digital marketing and social media;
• Integrating shopper data into customer-facing marketing efforts;
• Identifying the most relevant KPIs for measuring business success; and
• Implementing a new curbside pickup and delivery program.

Add to Calendar 2020/11/05 14:00:00 2020/11/05 14:45:00 America/New_York How Total Wine Is Recharging Its Loyalty Strategy With An Omnichannel Focus As the largest independent fine wine retailer in the U.S., Total Wine & More operates 225 stores across 25 states. When COVID-19 hit, most of the stores stayed open, but the customer experience needed to change quickly to adapt to the new normal.

During this #RIC20 Encore Series session on November 5 at 2 PM ET, you'll find out how Total Wine & More reset its strategies around loyalty, communications and fulfillment by focusing on:

• Enhancing collaboration among internal business stakeholders;
• Creating a stronger focus on digital marketing and social media;
• Integrating shopper data into customer-facing marketing efforts;
• Identifying the most relevant KPIs for measuring business success; and
• Implementing a new curbside pickup and delivery program. https://retailtouchpoints.com/resources/how-total-wine-is-recharging-loyalty-with-an-omnichannel-focus/?registration=ondemand false MM/DD/YYYY 10 OPAQUE aCvRlUAkOzmkUWYKZmUj30117

https://retailtouchpoints.com/resources/how-total-wine-is-recharging-loyalty-with-an-omnichannel-focus/?registration=ondemand

Retail TouchPoints, marketing@gthreecom.com

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