Finding the Sweet Spot for Sustainable Growth

Thursday, March 6, 6:00am - 7:00am (EST)

Time shown in-05:00 America, New York

To become a bigger agency, you first have to think and act like one. Fake it ‘til you make it, right? For Claire Lamb, co-founder of Skout PR, this meant making a deliberate shift in mindset and operations to reach the agency’s ambitious £3m goal.

“We made a very conscious decision about 18 months ago that we were never going to be a £3 million agency unless we started acting like one,” she says. This bold ambition drove a complete rethink of the way Skout PR operates. But this shift isn’t easy – and for many agencies, it’s all too easy to veer to extremes. For Skout, some of the changes they introduced went too far. While the new processes were methodical and deliberate, not everything was the right fit.

Shifting from a start-up mentality to a £3m mindset isn’t a linear journey – it’s a delicate balancing act. For agencies like Skout, the hard work being done now may not yield immediate results, but it’s setting the foundations for future success. Join us for this session to explore what it takes to shift your mindset, find the sweet spot between ambition and practicality, and position your agency for sustainable growth.

https://agencyhackers.zoom.us/meeting/register/tZYkfu2orDgqGdSjEFM6MGevlM0pfibcN75P

82994023030

Add to Calendar 2025/03/06 11:00:00 2025/03/06 12:00:00 Europe/London Finding the Sweet Spot for Sustainable Growth To become a bigger agency, you first have to think and act like one. Fake it ‘til you make it, right? For Claire Lamb, co-founder of Skout PR, this meant making a deliberate shift in mindset and operations to reach the agency’s ambitious £3m goal.

“We made a very conscious decision about 18 months ago that we were never going to be a £3 million agency unless we started acting like one,” she says. This bold ambition drove a complete rethink of the way Skout PR operates. But this shift isn’t easy – and for many agencies, it’s all too easy to veer to extremes. For Skout, some of the changes they introduced went too far. While the new processes were methodical and deliberate, not everything was the right fit.

Shifting from a start-up mentality to a £3m mindset isn’t a linear journey – it’s a delicate balancing act. For agencies like Skout, the hard work being done now may not yield immediate results, but it’s setting the foundations for future success. Join us for this session to explore what it takes to shift your mindset, find the sweet spot between ambition and practicality, and position your agency for sustainable growth.

https://agencyhackers.zoom.us/meeting/register/tZYkfu2orDgqGdSjEFM6MGevlM0pfibcN75P

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