Qualtrics Customer Experience Masterclass

9am  |   Registration & Networking Breakfast 

9.30am - 12.30pm  |  Mastering CX Excellence: Leveraging data, tech and insight for business impact
This session is tailored for professionals eager to mature their company's customer experience (CX) programs by harnessing the power of omnichannel insights, advanced AI technologies, and taking action to drive value. As businesses strive to stay competitive in a rapidly evolving market, this masterclass offers a deep dive into the strategies and tools required to transform customer interactions into impactful experiences that drive loyalty and growth. 

12.30pm - 2pm  |   Networking Lunch

2pm - 5pm  |  Building your XM business case
The continued success of your experience programs relies on demonstrating the organisational value created by these investments. But here’s the catch: even if your employees and customers are happier as a result of your work, it can be difficult to effectively quantify or communicate the enormous ROI of experience management.