Masterclass: How to build a best practice brand measurement program

Sunday, May 19, 10:00pm - Monday, May 20, 2:00am (EDT)

Time shown in-05:00 America, New York

In a landscape saturated with competing messages and shifting consumer behaviors, understanding your brand's impact is crucial. This masterclass provides a comprehensive foundation for marketing professionals, brand managers, and business owners to develop a brand measurement program attuned to the nuances of the modern marketplace. With an emphasis on best practices and actionable frameworks, participants will learn to employ advanced methods and metrics using a holistic data approach to gauge brand health, track marketing effectiveness, and align with business growth objectives in a dynamic world.

Add to Calendar 2024/05/20 12:00:00 2024/05/20 16:00:00 Australia/Melbourne Masterclass: How to build a best practice brand measurement program In a landscape saturated with competing messages and shifting consumer behaviors, understanding your brand's impact is crucial. This masterclass provides a comprehensive foundation for marketing professionals, brand managers, and business owners to develop a brand measurement program attuned to the nuances of the modern marketplace. With an emphasis on best practices and actionable frameworks, participants will learn to employ advanced methods and metrics using a holistic data approach to gauge brand health, track marketing effectiveness, and align with business growth objectives in a dynamic world. Grand Ballroom, Sofitel Melbourne on Collins, 25 Collins Street, Melbourne false MM/DD/YYYY 30 OPAQUE aafiBVKNczcJEUNkLmkN34551

Grand Ballroom, Sofitel Melbourne on Collins, 25 Collins Street, Melbourne

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