MARKETING & NEW BIZ MASTERMIND: How Can You Craft Award-Winning Awards Narratives?

Tuesday, February 25, 6:00am - 7:00am (EST)

Time shown in-04:00 America, New York

Winning awards isn’t just about great work - it’s also about telling a story that resonates with the judges. “A jury room is another channel. It’s the same campaign, but it’s different audiences, different formatting - different everything," says Shannon Keach, an agency award consultant.

Shannon has nearly a decade of experience helping agencies get recognition. He believes the key to winning is crafting meaningful, compelling narratives - and presenting your work in a way that connects to judges, not clients. “They're expensive, so if you're going to do them, do them to win, right? Make something out of it. Don't just throw money at the wall and hope for the best.”

From proactive storytelling to capturing the right material during production, Shannon will be sharing the secrets of building submissions that connect, resonate, and, most importantly, win.

https://agencyhackers.zoom.us/meeting/register/tZwoc-msrD8sHtX7iFXE_CFccb6y_arevwMF

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Add to Calendar 2025/02/25 11:00:00 2025/02/25 12:00:00 Europe/London MARKETING & NEW BIZ MASTERMIND: How Can You Craft Award-Winning Awards Narratives? Winning awards isn’t just about great work - it’s also about telling a story that resonates with the judges. “A jury room is another channel. It’s the same campaign, but it’s different audiences, different formatting - different everything," says Shannon Keach, an agency award consultant.

Shannon has nearly a decade of experience helping agencies get recognition. He believes the key to winning is crafting meaningful, compelling narratives - and presenting your work in a way that connects to judges, not clients. “They're expensive, so if you're going to do them, do them to win, right? Make something out of it. Don't just throw money at the wall and hope for the best.”

From proactive storytelling to capturing the right material during production, Shannon will be sharing the secrets of building submissions that connect, resonate, and, most importantly, win.

https://agencyhackers.zoom.us/meeting/register/tZwoc-msrD8sHtX7iFXE_CFccb6y_arevwMF

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